The Rodina was founded in 2011 by Tereza and Vit Ruller. Czech-born, Amsterdam-based independent graphic designers.
The Rodina works on commissioned design projects, while also experimenting autonomously. We invent the ways how experience, knowledge and relations are preserved and produced. Interested in connections between culture, technology and aesthetic, we design events, objects and tools. Studio specialises in video, interactive, installations and identities. This cross-media approach allows us to examine communication as thousands of small interactions which leads to actions.